Word Pairs


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New research suggests that using smiley face emojis in work e-mails could jeopardize [your / yours] career. Researchers from a university in Israel report that people inserting emojis in work-related mail are [likelihood / likely] to be deemed [stupid / stupidity] and incompetent. The researchers [contracted / conducted] experiments on 549 professionals from 29 [differently / different] countries to [gauge / gouge] their reaction to emojis. The professionals had to "evaluate both the competence and [warmth / warm] " of the e-mail writer. Dr Ella Glikson said: "Our findings provide first-time [evidently / evidence] that, contrary to actual smiles, smileys do not increase perceptions of warmth and [actually / actual] decrease perceptions of competence." She added: "In [formal / formally] business e-mails, a smiley is not a smile."

Other research has also [showing / shown] that emojis are often misunderstood. Some of this [misunderstanding / misunderstand] is related to how the reader or viewer [interpreting / interprets] the emoji design. In other cases there is a technological problem. The emoji that was typed [in / on] by the writer is not shown in the same same way in the e-mail received and read by the reader. This happens when the writer and reader of an e-mail do not use the same software or [operating / operation] system for their devices. Emojis [origins / originated] on Japanese mobile phones in the [later / late] 1990s. They quickly spread [in / on] popularity and now more than six billion of them are sent every day [round / around] the world. There is even a World Emoji Day, which is [celebrated / celebration] on July the 17th every year.

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