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Dating apps are becoming less popular

Dating Apps - Level 0

Smartphone apps have a big role in dating. They make it easier to find a partner. However, the two biggest dating app companies have lost $40 billion in value since 2021. This is because young people do not want to pay to use the apps. Instead, they are using free platforms like TikTok.

In 2017, a poll found that by 2040, 70 per cent of couples would meet online. However, times are changing. Younger people have less money to spend. An 18-year-old said she preferred to meet people in person. She said dating apps were "like a game". She cannot pay for the apps. She said that was a "no-no".

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Dating Apps - Level 1

For a long time, smartphones have had a big role in dating. Apps have made it easier to meet a new partner. However, dating app companies are in trouble. The two biggest companies have lost $40 billion in value since 2021. Workers in these companies are losing their jobs. This is because young people do not want to pay to subscribe to use the apps. Instead, they are using free platforms like TikTok. Companies need subscriptions to make money.

In 2017, a poll found that by 2040, 70 per cent of couples would meet online. However, times are changing. Younger people have less money to spend. A newspaper asked young people about dating apps. An 18-year-old said she preferred to meet people in person, or through social media. She said dating apps were "like a game". None of her friends paid for the apps. She thought that paying for them was a no-no.

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11 online activities    |    8-page printable   (PDF)

Dating Apps - Level 2

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For decades, smartphones have had a big role in romance, love and dating. Many apps have been created to make it easier to meet a partner. However, dating app companies are in trouble. The world's two largest companies have lost more than $40 billion in value since 2021. Workers in these companies are losing their jobs. This is because young people aren't paying to use the apps. Companies need subscriptions to make a profit. However, many people in their twenties no longer want to subscribe to dating apps. Instead, they are using free platforms like TikTok to find romance.

In 2017, a poll found that by 2040, 70 per cent of couples would meet online. Today in the USA, 30 per cent of adults use dating apps. However, times are changing. Younger people have less money to spend on things like apps. The New York Times asked young people about dating apps. One 18-year-old student said she preferred to meet people in person, or through direct messages on social media. She said dating apps were "like a game". None of her friends paid for dating apps. She thought that paying for them was a no-no.

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11 online activities    |    8-page printable   (PDF)

Dating Apps - Level 3

For nearly two decades, smartphones have played a huge role in romance, love and dating. Dozens of apps have been created to make it easier to meet a partner. However, dating app companies seem to be in trouble. The world's two largest companies have lost more than $40 billion in market value since 2021. Workers for these companies are losing their jobs. The reason for this is that fewer young people are paying to use the apps. The app companies rely on subscriptions to make a profit. However, many teenagers and people in their twenties no longer want to subscribe to use dating apps. Instead, they are choosing to use free platforms like Snapchat and TikTok to find romance.

In 2017, NBC News predicted that by 2040, the percentage of couples meeting online would be 70 per cent. Today in the United States, 30 per cent of adults, and over half of adults under 30, use dating apps. About a third of dating app users say they pay for them. However, times are changing. Younger people around the world have less money to spend on things like apps. The New York Times interviewed young people about dating apps. One 18-year-old student said she preferred to meet people in person or through direct messages on social media. She said dating apps were for "casual use, like a game". She added that none of her friends paid for them. She thought that paying for an app was a no-no.

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25 online activities    |    27-page printable    |    2-page mini-lesson