The Japanese games giant Nintendo has released an app that is taking the world storm. The next big thing, and new Internet sensation, is an augmented reality game called Pokemon Go. Players must physically move the real world order to capture mystical creatures called Pokemon (short pocket monsters). It was only officially released last week, the USA, New Zealand and Australia. It is about to overtake Twitter the number daily active users and it hasn't even been launched globally yet. Analysts report that just 48 hours, Go was installed on 5.6 per cent all Android devices in the USA. On average, users are spending twice much time on Go than on apps like Snapchat.
Pokemon Go has already jumped the top of the App Store and Google Play Store. It is also having an unprecedented social impact. Hackers have targeted illegal copies the app to infect millions smart phones. Other criminals have used the game to lure unsuspecting players to go to a location to collect a Pokemon character and then rob them or burgle their empty house. The app tracks your location GPS as you walk looking for Pokemon. The website PCmag.com advised: "Don't go walking neighborhoods late at night your Pokemon fix….If you can collect Pokemon… public, crowded areas, we recommend doing that instead shady spots two a.m."