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There have crazy scenes in supermarkets across France. Shoppers have been and punching each other to jars of the hazelnut spread Nutella. A nationwide chain of supermarkets the price of it by 70 per cent. The supermarket Intermarché a promotion on 950-gram jars of the sweet treat on January 25. The cost was from €4.50 to €1.41. Long queues outside stores, but shoppers their cool in the aisles. A witness at one store the chaos. She told French media: "They fought like animals. A woman had her hair , an elderly lady had a cardboard box put on her head, and another woman had a bloody hand. It was terrible."

The maker of Nutella is an Italian company Ferrero. It said it had nothing to with the discount. It tweeted: "The decision for the promotion was [only] by Intermarché." It added: "We condemn the consequences of this operation, which confusion and disappointment among customers." The supermarket has not on this story. An employee : "It was crazy. It like it was the first day of sales. People just in, shoving everyone and breaking things." He added: "It was like a riot. We nearly the police." A tweeter explained how important Nutella is in France. She said: "French people it by the spoonful. I had it on toast for breakfast as a child."