The French Post Office (La Poste) has a commemorative postage stamp to France's famous bread – the baguette. The new stamp is not a run-of-the-mill issue. Its surface is with tiny capsules that, once , release the fragrance of freshly baked bread. The €1.96 stamp a baguette decorated with a red, white, and blue ribbon. A shopkeeper in the heart of Paris that the "scratch-and-sniff" stamp said it a "bakery smell". The stamp was on Thursday to the day of the patron saint of bakers and pastry chefs. La Poste said it had an initial print run of 594,000 copies. It also said French bakers more than six billion baguettes every year.
The baguette is very close to the hearts of French people. France's President Emmanuel Macron once it as "250 grams of magic and perfection". La Poste about the French loaf on its website. It the baguette, "the bread of our daily lives, the symbol of our gastronomy, the jewel of our culture". It why the baguette was so popular. It said: "It the promise of a delectable sensory experience. On view, it with its golden crust….Fresh from the oven, its toasted scent the appetite." The baguette was UNESCO heritage status in 2022. La Poste called the bread, "an ambassador of the bakery craft". It said the baguette, " borders to become an international icon".
