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The French Post Office (La Poste) has issued a
postage stamp to honour France's famous bread – the baguette. The new stamp is not a run-of-the-mill
. Its surface is coated with tiny
that, once broken, release the
of freshly baked bread. The €1.96 stamp depicts a baguette decorated with a red, white, and blue
. A shopkeeper in the
of Paris that sells the "scratch-and-sniff" stamp said it had a "bakery
". The stamp was launched on Thursday to celebrate the day of the patron
of bakers and pastry chefs. La Poste said it had an initial print run of 594,000
. It also said French
bake more than six billion baguettes every year.