5-speed listening (Advertisements - Level 2)

Amsterdam bans public ads for meat and fossil fuels


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READING:

Amsterdam has banned public advertisements for meat and fossil fuel products. There will be no ads for burgers, petrol cars, and airlines in streets, train stations, and other public places. The ban is to help Amsterdam with its target to be carbon neutral by 2050. One aim is for residents to halve how much meat they eat. An environmentalist said the ban on meat ads is similar to the one on cigarettes. That ban cut the number of smokers. The environmentalist said it was "weird" that people were once allowed to smoke in public.

Two groups in Holland are unhappy with the ban on ads for their products. A meat association called the ban "undesirable" because it would change people's behaviour. It added that meat contained essential nutrients. Similarly, a travel agent group said the ban was too strict. The group said it unfairly limited the ability of travel agents to do business. A climate activist disagreed. He said ads for fossil fuel products damage the environment. He said: "By becoming the first capital to legally ban fossil fuels and meat advertising, Amsterdam is… setting a global standard."

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